May 22, 2015 Melanie Baker

The guide to getting the right domain name for your brand (and what to do if someone else owns it)

The guide to getting the right domain name for your brand (and what to do if someone else owns it)

You’ve started your own business, club, or blog, and you can’t wait to share it with the world. There’s still work to be done, but the primary focus is now on branding. You do some critical thinking about your product and your industry, come up with a list of potential brand names, and pick one that fits perfectly—it’s clever, descriptive, and extremely easy to remember. Now to register the domain.

Or not. It’s taken.

Trying to get “the perfect domain” can be really frustrating, or, at the very least, really expensive. Well over 100 million .COM domains are currently registered,, and the estimated total of registered domains topped a quarter of a billion last year. More likely than not, “the good ones” are already taken.

What’s a person to do? Well, there are a few options, which we’ll break down for you in this series on getting the right domain for your brand, even if the name you really want is already registered.

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May 14, 2015 Chris Hall

Using .DESIGN to solve real online problems

Using .DESIGN to solve real online problems

Designers. Friends. Frienemies. For too long you’ve been using domain names like fullnamedesign.com (or the slightly more mysterious *lastname*design.com) to show off your online portfolios. So many letters! So much waste! Before you spend one more day fiddling around with this madness, let’s get down to clearly identifying the problem you probably don’t even know you’re facing. Then let’s fix it. Together.

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May 11, 2015 Chris Hall

The guide to adding Squarespace to your iwantmyname domain

The guide to adding Squarespace to your iwantmyname domain

Squarespace is an amazing, all-in-one site builder that makes top-end web design accessible to everyone. Seriously, with no skill going in, you’ll be able to build sites, stores, photo galleries, and blogs in minutes. It’s that intuitive.

What’s not quite as intuitive though is the domain setup. We pride ourselves in providing one-click installs to a ton of platforms, but sometimes there’s an extra step involved that can turn that one click into a bunch of clicks. Have no fear though, with this short guide, you’ll have your domain working with your Squarespace site in no time.

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April 30, 2015 Paul Spence

Taking stock of our 2015 community involvement

Taking stock of our 2015 community involvement

Being involved in the local community is vastly important to us, so this year we made a conscious decision to support more events that at least some of the iwantmyname team could actively participate in. Since we are already one-third of the way through 2015, I think it’s about time to take stock of what has been achieved so far and look at where we plan to go in the future.

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April 30, 2015 Chris Hall

Making customer support sustainable with a small team based on a tiny island

Making customer support sustainable with a small team based on a tiny island

No matter what service you offer or product you sell, a good chunk of any business is customer support. But unlike many other aspects of running a business, how companies handle customer support can vary widely, even among companies in the same industry.

In our little corner of the Internet, the domain industry, we have a couple of unique challenges. First, domain registration is a comparatively low margin business, so to keep our business afloat, we rely on the support of a lot of customers. Tens of thousands, with 150,000+ domains under management. And no matter how stable your platform, when you’re dealing with that many moving parts, any flaw, bug, or confusing process will be uncovered very quickly.

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April 29, 2015 Chris Hall

Everything you need to know about domain hacks

domain dot hack

In the early days of domain registration (the dark times before the new generic top-level domains (gTLDs) were launched), there was a point where it was quite hard to find a domain that was both short and memorable. Many of the good .COM domain names were taken, as were the more common words and phrases in various country code top-level domains (ccTLDs) like .CO.UK and .CA. So what do people commonly do when there’s a shortage of something that’s in demand? They get creative.

The idea of a domain hack is to take a word or brand, like iwantmyname, and use the domain extension as part of the word. So instead of iwantmyname.com, a domain hacker would go with iwantmyna.me (using the .ME TLD) or iwantmy.name (using the .NAME TLD).

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April 22, 2015 Timo Reitnauer

Registering .au domains without the .com part may soon become reality

Registering .au domains without the .com part may soon become reality

As reported by DomainIncite:

Australian domain overseer auDA is thinking about allowing people to register .au domains directly at the second level for the first time.

The organization has opened up a consultation that would allow registrations such as example.au, rather than just the current system of example.com.au, example.org.au and so on.

The move follows the successful recent releases of 2LDs in the UK (.uk) and New Zealand (.nz) ccTLDs and can be seen as a bid to remain competitive in the face of the new gTLD program’s huge expansion of TLD choice.

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April 21, 2015 Timo Reitnauer

Reach an international audience with these 19 country code top-level domains

Reach an international audience with these 19 country code top-level domains

If you’re in the process of starting a new website and want to go with a shorter country domain extension rather than any of the new gTLDs (or .COM), there’s one thing you should know:

Google treats some ccTLDs (such as .tv, .me, etc.) as gTLDs, as we’ve found that users and webmasters frequently see these more generic than country-targeted.

This means you can set a geographic target through Google Webmaster Tools, e.g. use a .co domain and be listed in search results in the United States, Canada or France although it is actually Colombia’s top-level domain. The same is true if you don’t want to target a specific country, i.e. have a .me domain for your personal online profile.

But which ones of these so-called gccTLDs (generic country code top-level domains) are the most popular and more likely to be recognized by visitors?

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April 20, 2015 Melanie Baker

Contacting the owner of a domain you want to buy

Passing domain

We published a fairly extensive series a while back to help you figure out what to do if there’s a domain you want that’s already been registered, or similar issues. Two of the most relevant posts for our purposes here are Part 5 and Part 6.

We didn’t go into a lot of detail about exactly how to contact the current owner of a domain that you’re interested in acquiring though. Or what to do if you do manage to get in touch and make an offer. We’ll start with the easy way.

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