March 2, 2015 Chris Hall

Trustworthiness as a factor in Google rankings

From Hal Hodson - New Scientist:

A Google research team is adapting that model to measure the trustworthiness of a page, rather than its reputation across the web. Instead of counting incoming links, the system – which is not yet live – counts the number of incorrect facts within a page. "A source that has few false facts is considered to be trustworthy," says the team (arxiv.org/abs/1502.03519v1). The score they compute for each page is its Knowledge-Based Trust score.

The software works by tapping into the Knowledge Vault, the vast store of facts that Google has pulled off the internet. Facts the web unanimously agrees on are considered a reasonable proxy for truth. Web pages that contain contradictory information are bumped down the rankings.

So much time and effort these days goes into search engine optimization (SEO), but every time I see an article like this, I see a day in the far-off future where all the "tips and tricks" will be replaced by variations of a single question—is your website helping the world or hurting it?


February 27, 2015 Chris Hall

Leonard Nimoy's final tweet

From Bryan Bishop - The Verge:

Of course, it should go without saying that the sense of someone we get from their acting and public appearances often bears little resemblance to who they actually are. But what is undeniable is the emotional impact their work has on us. And for the millions of people, like myself, that grew up with Leonard Nimoy, those are the memories that we will carry with us throughout our lives.

It's a sentiment that Nimoy himself reflected upon on Twitter this past Sunday, in his very last post. "A life is like a garden," he wrote. "Perfect moments can be had, but not preserved, except in memory."


February 26, 2015 Chris Hall

Domain hacks and the new generic top-level domains

Domain hacks and the new generic top-level domains

Domain hacks aren't for the feint of heart. They disrupt the status quo of website naming, they're often hard to say out loud, and countless online guides have been written warning people not to get too clever with their domain names.

But...I'm just going to come out and say it...I love a good domain hack. They're counterculture without being overly brazen and they stick in my head forever (despite being hard to say sometimes). And with hundreds of new domain extensions to choose from with the launch of the new generic top-level domains (gTLDs), the domain hack possibilities are practically endless.

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February 24, 2015 Chris Hall

Question. What extension should I use? Answer. .QA

With all the new generic top-level domains (gTLDs) coming out, sometimes we forget to celebrate the other domains we add to the site. Just last week, we added a wonderful new country code top-level domain (ccTLD), .QA, to the list.

.QA is the domain extension for Qatar, located on the Arabian Peninsula between Saudi Arabia and the Persian Gulf. Businesses and individuals in Qatar will certainly use the extension to establish a local presence, but for non-Qataris, .QA is the perfect acronym—Quality Assurance and Questions and Answers—for a host of professional websites.

If you're looking to start a related site, check out our .QA page for current pricing and transfer information.


February 20, 2015 Chris Hall

The simple guide to finding the right domain name for your podcast

podcast

Podcasts seem to be getting more and more popular by the week, with big shows and big names finally getting the mainstream media attention they deserve. But one of the best things about podcasting is that it can be done by anyone. There aren't any expensive broadcasting rights or legal hurdles to deal with—all you have to do is get a mic, learn how to use some basic audio software (free options like Garageband are readily available), and find a reliable platform to host your show.

But one thing that trips up many budding podcasters is the domain name. For the same reasons naming anything is hard, naming and finding a domain name for a podcast is a tricky balance between science and intuition.

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February 17, 2015 Chris Hall

A big WHOIS privacy update

Superhero

Privacy is rightly a huge concern for many people, and we're actively updating our platform to keep as much of your information off the Internet as we can. On the domain front, one of the easiest ways to keep your identity hidden is to use a WHOIS privacy service, which basically eliminates your domain registration information (name, address, phone number, etc.) from the WHOIS record altogether.

In the past, we've used our own WHOIS privacy service, which masked phone numbers and addresses, but still left names and email addresses in the WHOIS public record. For many, this worked fine, but we've received a number of requests for a more robust solution.

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February 13, 2015 Chris Hall

Found reviews - Fastmail, the "slickest web interface currently available"

FastMail

From Sebastian Lemery:

I pay $40 a year for FastMail. That's $3.33 a month for something I use every day, multiple times an hour. Because I pay for this product, I get:

  • Customer service oriented towards my happiness
  • No ads
  • A company focused on me, the customer, instead of advertisers
  • Features targeting users, not advertisers

I cannot stress this enough: pay for what you use. I love that I pay Fastmail to handle my email. I enjoy knowing their engineers are making money, improving the app I thoroughly enjoy using. When you don't pay for software, you create a void that must be filled by either selling your data or catering a product to advertisers. Even if you are indifferent, it still creates an environment where engineers are potentially assigned to features that appease advertisers over users.

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February 12, 2015 Chris Hall

New in the Marketplace - QuickMVP, the easiest way to test your next big idea

5-Minute Technique

How many times have you come up with a big idea, spent the money, time, and effort needed to get it going, only to watch it flame out after a few months due to a lack of traction. It's hard to know how successful an idea will be before launch, but and easy way to find out is with QuickMVP.

QuickMVP's "5-Minute Technique" is just about as simple as it sounds. You create a quick landing page that tests the demand for your idea, set up some Google Ads with their built-in ad creator to spread the word, then sit back and see what happens. It sounds ridiculously easy, but the methodology has been used successfully by many of today's brightest entrepreneurs.

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February 11, 2015 Chris Hall

4 tools for remembering your passwords... a year later

Vault

We've worked hard over the past half-decade making domain registration as easy as possible, but one pain point we often encounter is password memorization. The vast majority of our customers simply don't need to interact with us very often, and what seems like a strong, easily remembered password could be completely alien when domain renewals come around a year later. But there are solutions for this very problem—all you need is a solid password manager.

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February 10, 2015 Chris Hall

New in the Marketplace - PodBean, the podcast platform with its own network

Best of

Our App Marketplace is filled with dozens of great platforms you can add to your domain with just a few clicks (no DNS knowledge required), and in 2015, we’re looking to add a ton more. As we add new platforms to the list, you can get a little taste of what they offer here in the "New in the Marketplace" blog series.


One of the more interesting challenges podcasters face is exposure, and most of the podcast hosting platforms on the market don’t provide much in terms of built-in audiences. PodBean does, and their built-in podcast marketplace has more than 500,000 independent podcasts covering any category you could ever want. And on top of that, PodBean gives you the tools you need to create customizable websites that can instantly ship shows off to all the biggest podcatchers, with options like unlimited bandwidth and storage, a simple platform for creating premium content, and advertising options via third-party networks for additional monetization.

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